John Bigboote Posted January 8, 2008 Posted January 8, 2008 EDIT: I just updated this video as it came out of post-production, ready for broadcast, whereas before it was simply animation... http://www.youtube.com/watch?v=Yhv88Vakq6Y FINAL EDITED SPOT http://www.youtube.com/watch?v=tNtW9yMyTvY The original TV spot, from summer 2007. Hi--- I just updated an old :30 spot for a winter furniture sale and at the last minute decided to employ A:M's particle generator for a snow falling effect. I'm quite happy with the resulting animation, and with A:M's powerful toolkit! I originally used a filter in After Effects (Cycore's CC Snow...which simulates snow falling in depth .) It was good, but was obviously 'pasted' over the scene and did not move with the camera. So then I made a large transparent(100%) patch in A:M and applied a 'streak' particle generator to it. The resulting 3 minutes per frame render prohibited further tweeking on that, so I switched the material over to a sprite generator and used the basic 'blur' sprite off the Hash CD. This rendered much quicker (around 5 seconds per frame, NO multipass) which meant I could tweek settings without worrying (size, number of particles over time, gravity, etc) I let it render the full sequence and composited in After Effects... turned out GREAT! It's hard to believe a $50 animation program is capable of these results in a production environmment! THANKS HASH! Quote
NancyGormezano Posted January 8, 2008 Posted January 8, 2008 looks absolutely terrific - the sprites look great in combination with the blowing "clouds" - I can hear the wind blowing. I love that it's blowing in from an angle. Were the blowing clouds an after effects filter or was that an A:M layers with animation? or ???. I especially like that the densities/transparencies of the effects were varied - makes it really really interesting visually. Quote
KenH Posted January 8, 2008 Posted January 8, 2008 Excellent festive scene. I'm sure the client was very happy. If possible, maybe you might HAMR it. Quote
PeterS Posted January 8, 2008 Posted January 8, 2008 Wow, that looks absolutely great. The snow, the billowing cover, the whole effect. Superb! Quote
John Bigboote Posted January 8, 2008 Author Posted January 8, 2008 Thanks! The billowing snow was added in after effects- but it was an element I made in Hash highly blurred. HA:MR? Where are we that? Is it a viable product? I thought we were waiting for 'the next big release...' and, would the snow particles work in HA:MR? The grid for the cloth is quite dense, and once satisfactorily simulated makes for a mighty heavy project file that takes about 15minutes just to open... Quote
nino banano Posted January 8, 2008 Posted January 8, 2008 wow john...this is amazing...the effects are well done...cool impressive looking..congrats Quote
KenH Posted January 9, 2008 Posted January 9, 2008 The particles would work in the existing HAMR player.....even just the snow scene to zoom around would be cool. Quote
Dagooos Posted January 9, 2008 Posted January 9, 2008 You should be happy that looks great! What resolution did you render at? Quote
John Bigboote Posted January 9, 2008 Author Posted January 9, 2008 It was made at D1 resolution (720 X486) although I am thinking about re-rendering at a hi-res because it would be great to see in hi-def and also because we are trying to sell that client on the benefits of the higher resolution. Maybe this weekend I'll set up the hi-res... THANKS FOR THE COMPLIMENTS! Quote
jzawacki Posted January 9, 2008 Posted January 9, 2008 Awesome, remove the 1/2 and put my house and I'd belive it.. It looks just like some of the Chicago weather I have seen! Quote
largento Posted January 9, 2008 Posted January 9, 2008 I had to go put on a sweater and a hat before I could finish watching it! :-) Very cool, Matt! Quote
Paul Forwood Posted January 9, 2008 Posted January 9, 2008 Really cold! The best snow effect that I have seen in A:M. Quote
Animus Posted January 9, 2008 Posted January 9, 2008 Really cold! The best snow effect that I have seen in A:M. Yes, Yes, Yes, storm warning! Michel Quote
John Bigboote Posted January 10, 2008 Author Posted January 10, 2008 http://www.youtube.com/watch?v=Yhv88Vakq6Y The spot as it will air. Final with audio, VO, supers and disclaimers... Quote
HomeSlice Posted January 10, 2008 Posted January 10, 2008 It's Coming ... and it's BiG! ... and it's only going to last for so long. - ROFL - Who writes this stuff? Nice effect Matt. You're really talented. Quote
Hash Fellow robcat2075 Posted January 10, 2008 Hash Fellow Posted January 10, 2008 That looks excellent! Quote
Recommended Posts
Join the conversation
You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.