It doesn't look bad. It's hard to tell because it's very dark. Also, a shaded wireframe would help even more. On the superficial end, it could use some specular highlights.
LOL! I'm glad you're using AM as your 3D software.
Thanks for the tut John! I often wonder if the poly modifier could be used dynamically to make background trees (in this case) less detailed. Then as you get closer to them, they become high poly/patch.
Very nice. His legs seem abit too long and maybe the head is too pronounced where it joins the neck. Head might be longer and thinner also. Also, the back end should be a gentle slope.